Cisco's augmented reality mirror provides a glimpse into how cutting-edge technologies like AR will transform shopping environments. The digital style concierge reimagines the changing room experience. I would add a "Share This" button to the mirror so that customers could post fashion styles to their social networks for friends to comment on.
We're already starting to see consumers reach out to their social communities for fashion advice and feedback via sites like StyleCaster. It's undeniable that Cisco's AR mirror brings greater interactivity, flexibility, and efficiency to the shopping experience. Adding social features to the mirror, such as a Pandora-esque "thumbs up, thumbs down" tag or a send to Twitter/Facebook button, would enhance its functionality; further bridging the gap between bricks and mortar shopping and e-commerce.
Tuesday, October 13, 2009
AR Mirror: Cisco's Future of Shopping
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